Are
you a Google AdSense publisher? Do you have a Google Analytics account?
If so, you may be in for a surprise, since there’s a rumor circulating
that Google Analytics may soon include Google AdSense data. This
information comes from thegooglecache.com (where the post has been
pulled) and Amit Agarwal, and this has subsequently been reported on Search Engine Land, where screenshots are available. One such screenshot is shown below:
Many forum members are excited at this possibility. One says that it
“might “eliminate the hassle of comparing adsense impressions to google
analytics page views,” which is certainly true. It’s better to combine
the greatest features than to have them scattered throughout for sure.
The only concern is for those who share their analytics data with
clients or colleagues; in this case, those sharing analytics data may
not want others to see financial information. However, you can likely
use a filter — or Google may come up with a good solution to hide this
information from those sharing the analytics account.
Forum discussion continues at WebmasterWorld.